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Relationships
We think alongside B2B software and fintech teams in Europe and beyond. The work is research, strategy, and tools — not a cheque, and not a claim of ownership.
Who we work with:
1
A live product used by real customers
2
A clear problem, stated without jargon
3
Evidence of a repeatable way of working
4
Local roots, with a global field of view
Current relationships
We stay close to operators who are recasting software and fintech. Names appear here only when there is a public, first-party story to tell.
How we show up
Briefs, research notes, and the Backett Howe tools. The relationship is the work — not a list of assets.